Homeowners & Renters Struggling with Cost of Housing

Housing affordability in Canada

In the latest release from our Canadian Public Omnibus, we find that it is not only renters who are struggling to deal with the cost of housing in Canada but also homeowners. Large numbers of both groups are cutting expenditures in essential areas like food, raising questions about what housing affordability means. Key findings in … Read more

Canadian Public Omnibus October Edition Launches on the 18th

Market research omnibus

The next edition of our public opinion omnibus will launch on October 18. Client proprietary questions are due by the 14th. The Canadian Public Omnibus is ideally suited for discerning clients who need a cost-effective solution to their research needs without compromising survey data quality. Uniquely, all Modus omnibus surveys use research panels that we … Read more

In dealing with inflation, most Canadian businesses plan to cut costs

Canadian businesses cutting costs in response to inflation

In the latest survey from The Business Monitor, released by Modus Research, Canadian executives were asked about inflation and how they plan to deal with costs. Key findings in this release: Expectations of increasing costs/inflation Plans for cost cutting Past versus future cost cutting Canadian companies are bracing for inflation and increased costs of doing … Read more

Canadian Business: expectations of a recession are far from peak levels

Survey results: Canadian business and the likelihood of recesssion

In the latest survey from The Business Monitor, released by Modus Research, Canadian executives were asked the likelihood of the Canadian economy falling into recession over the next 12 months. This question was asked prior to and early in the COVID pandemic as well. Key findings in this release: Concerns about recession over time Regional … Read more

Canadian business leaders: doubts about vaccine efficacy have grown

Pessimism about vaccine efficacy have grown substantially and impact the likelihood of workplace vaccine mandates. The results from the annual year-end survey for The Business Monitor are now out. The Business Monitor is a regular B2B omnibus service and is powered by the Modus Business Panel, Canada’s only scientific, purpose-build business research panel. Three-quarters of … Read more